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Scaling Global Marketing with Colin Clark, Global CMO at Dunlop Protective Footwear

November 12, 2024
Discover how Colin Clark, Global CMO at Dunlop Protective Footwear, scales global marketing across 75 countries. Learn about the importance of localization, B2B vs. B2C strategies, and Dunlop’s innovative approach to building authentic, customer-centric campaigns.
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Digital Marketing
Performance Delivered Podcast

Jean-Michel Boujon | The Critical Steps of Brand Building

November 9, 2021
Digital Marketing
Performance Delivered Podcast

Chris Willis | Leverage Expansion Marketing for Greater Sales

November 2, 2021
Digital Marketing
Performance Delivered Podcast

Dennis Behrman | Build Your Own High-Performance Marketing Team

October 26, 2021
Digital Marketing
Performance Delivered Podcast

Michael O'Connell | How To Get Better (And Faster) Results with Experiential Marketing

October 19, 2021
Digital Marketing
Performance Delivered Podcast

Keith Hagen | A "Real-Life" Simple Do-It-Yourself Way To Garner Customers’ Insights

October 12, 2021
Digital Marketing
Performance Delivered Podcast

Miguel Adao | Make Your Marketing More Compelling

October 5, 2021
Digital Marketing
Performance Delivered Podcast

Kirby Wadsworth | How Selling to The Wrong Customer is Driving Your Customer Service Headaches

September 28, 2021
Digital Marketing
Performance Delivered Podcast

Stephanie Cox | The Shortcut to Finding the Best MarTech Solutions for You and Your Customers

August 24, 2021
Digital Marketing
Paid Search

Google Ads Going Nowhere? Here’s How to Audit Your Paid Search Ad Copy

August 20, 2021
You've created your Google Ad campaigns, now what? Learn what a paid search audit is, how to do it, why it matters and some best practices for writing ad copy.
Digital Marketing
Performance Delivered Podcast

Dan Dillon | The One Best Way to Spend Your Ad Dollars Now

August 17, 2021
Digital Marketing
Performance Delivered Podcast

Sam Erdheim | The Number One Way To Get Your Emails Opened

July 27, 2021
Digital Marketing
Performance Delivered Podcast

Charity Araoz | Top-Performing SaaS Marketers - What They Do Differently

July 20, 2021
Digital Marketing
Performance Delivered Podcast

Kevin O’Connor | 6 Tools for Content Marketing Success

June 29, 2021
Digital Marketing
Programmatic Advertising

Increase Your Leads with Programmatic PPC Advertising

June 7, 2021
Are you a B2B company wanting to double your leads? Learn how you can use demand side platforms and programmatic advertising to amplify your digital approach.
Digital Marketing
Paid Search

How Retailers Build Stronger AdWords Campaign Structures

June 5, 2021
Boost your ROI and enhance your PPC campaigns. Learn why structure matters, how to split campaigns and build strong Google Ads campaign structure.
Digital Marketing
Programmatic Advertising

How to Select the Right DSP Programmatic Ad Agency

June 2, 2021
Learn what programmatic advertising is, what its benefits are, and most importantly, how to choose the right programmatic advertising services for your business.
Business
Digital Marketing

Maximizing Sales: The Importance of Digital Marketing Feedback Loops

May 25, 2021
Learn how to use digital marketing KPIs and feedback loops to improve sales. Read the final installment of our ‘Maximizing Sales’ series.
Digital Marketing
Paid Search

Improve Your ROI by Looking at More Digital Marketing KPIs

May 24, 2021
ROI may not be the best KPI when looking at digital marketing performance. Learn how opening your ad metrics like ROAS vs ROI can be more beneficial long term.
Display Advertising
Paid Search

Google Display Network (GDN) Advertising: Smarter B2B Lead Generation

May 20, 2021
Elevate your B2B lead generation strategy with Symphonic Digital's guide on display advertising. Master the best practices for B2B Display Ads today.
Digital Marketing
Performance Delivered Podcast

Chris Raniere | The Critical Element Missing In Influencer Marketing

May 18, 2021
Digital Marketing
Performance Delivered Podcast

Gal Borenstein | The Surest Way To Build Digital Trust For Your Brand

May 11, 2021
Digital Marketing
Performance Delivered Podcast

Alex Caragiannides | Lead Generation Secrets for LinkedIn

May 4, 2021
Business
Digital Marketing

Maximizing Sales: How to Optimize Sales and Marketing Funnels

April 20, 2021
This installment of our ‘maximizing sales’ series explains the proper steps to optimize your marketing process & sales pipeline. Learn to improve both here.
Business
Digital Marketing

Maximizing Sales: The Easiest Way to Convert MQLs into SQLs

April 13, 2021
Turn your marketing qualified leads into sales with the third installment of our ‘Maximizing Sales’ series. Learn MQL & SQL meanings & best practices for converting.
Business
Digital Marketing

Maximizing Sales: Why Marketing and Sales Need to Work Together

April 6, 2021
The second installment of our ‘Maximizing Sales’ series. Learn how to optimize your sales & marketing efforts to create meaningful leads & generate higher conversion rates.
Digital Marketing
Performance Delivered Podcast

Luke Shankula | Digital Marketing Strategies for Mortgage Lenders

April 6, 2021
Digital Marketing
Performance Delivered Podcast

Dr. Joseph Sallustio | How to Withstand the Rapid Changes in Higher Education

March 30, 2021
Digital Marketing
Performance Delivered Podcast

Maggie Mistovich | Strategic & Holistic Approaches to Social Media

March 23, 2021
Business>White Label Marketing

How to Evaluate a White Label Marketing Service Partner

March 11, 2021
White label partners are important for your business to grow, but it’s not easy to find the perfect fit. Follow our tips to evaluate & find the perfect match.
Business
Digital Marketing

Maximizing Sales: What's Getting in Your Way?

March 9, 2021
Maximizing sales is a five-blog series from Symphonic Digital bound to help improve & increase your sales conversion success rate. Learn how here.
Digital Marketing
Paid Search

Goodbye Broad Match Modifier, Hello Expanded Phrase Match

February 23, 2021
Google's saying goodbye to its broad match modifier for good. Learn about Google's update and how to successfully switch to phrase match modifiers in your campaigns.
Digital Marketing
Performance Delivered Podcast

Kayla Elliott | Building Personal Relationships with Your Clients

February 16, 2021
Digital Marketing
Performance Delivered Podcast

Kenneth Burke | How to Make Your First Million Without Spending Much on Marketing

February 2, 2021
Content Marketing
Performance Delivered Podcast

Juliana Pereira | Content Development Strategies

January 5, 2021
Marketing Automation
Performance Delivered Podcast

Hugh Kelly | Optimizing Marketing Automation Platforms

December 15, 2020
Digital Marketing
Display Advertising

Best KPIs for Digital Marketing ( And Other Performance Metrics)

December 9, 2020
Track the right performance metrics to optimize your digital ad campaigns using these best digital marketing KPIs listed by the most common performance media.
Digital Marketing
Performance Delivered Podcast
Sales Generation

Devin Schumacher | Secrets to Acquiring Lifetime Clients

December 8, 2020
Digital Marketing
Performance Delivered Podcast

Angela Hill | Strategic Marketing Toolbox

December 1, 2020
Content Marketing
Search Engine Optimization
Business>White Label Marketing

White Label Content Marketing

November 24, 2020
What is white label content marketing look like and how can your business outsource copywriting to boost content & build traffic. Click here to learn more.
Digital Marketing
Performance Delivered Podcast

Stephen Akhterov | Breaking Down Multi-Touch Marketing

November 24, 2020

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