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Cost-Per-Action Advertising
April 18, 2025
Uncover the power of Cost-Per-Action (CPA) advertising and how to make it work for your business by maximizing results and minimizing costs.
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Search Engine Optimization
Simple SEO KPIs Your Business Should Track to Get Ahead
May 10, 2019
Learn about the most important SEO KPIs your business should be tracking, and discover how measuring your SEO is the only way to keep it up-to-date.
Business
Digital Marketing
Website Migration Checklist: The SME Guide
May 7, 2019
Learn how to properly carry out the website migration process with this checklist and help from the digital marketing experts at Symphonic Digital.
Digital Marketing
Paid Search
Don’t Turn Off Branded Search!
April 30, 2019
Don’t turn off branded search. Learn why branded search terms are so important when it comes to SEM and keeping competitors away from your brand.
Social Media Marketing
How Important Is Native Content on Social Media?
April 28, 2019
Learn what native content advertising is, how it differs from sponsored content and why it's important for businesses to be successful on social media platforms.
Digital Marketing
Display Advertising
Mobile Marketing
Mobile Native Advertising Trends For 2019
April 23, 2019
Learn what is native advertising in digital and about the mobile native advertising trends to look out for. Discover what to do to keep ad content engaging.
Display Advertising
Programmatic Advertising
How Smart SMBs Rely on Display Advertising to Grow Sales
April 19, 2019
Learn how so many small to medium-sized businesses are investing in display advertising and discover all the benefits it can offer your bottom line.
Business
Digital Marketing
The Smart Approach to Conversion Rate Optimization (CRO)
April 16, 2019
Learn how leading businesses approach conversion rate optimization (CRO) and discover how a focus on conversion can be effective and affordable.
Business
Social Media Marketing
2019 Guide to Social Media Marketing For Enterprise Businesses
April 12, 2019
What tools optimize social media marketing for enterprise businesses? Our guide for 2019 looks at Nuvi, Keyhole, 76insights, Marketo and others.
Performance Delivered Podcast
Jason Harper | Turning Data Analytics Into Action
March 6, 2019
Jason Harper, CEO of data science company RXA, shares the latest data analytics technology businesses can use to make sure their data actually has value.
Performance Delivered Podcast
Akvile DeFazio | A Journey to Entrepreneurship
February 20, 2019
Digital Marketing
Paid Search
How to Write Google Ads That Work
February 14, 2019
Learn how to write Google Ads that work and will increase the conversion rate of your paid search campaigns. Find out how.
Digital Marketing
Search Engine Optimization
How to Increase Organic Traffic Through Keyword Optimization
February 1, 2019
Learn about keyword optimization to increase organic traffic, and discover how important of a role this plays in your entire digital marketing campaign.
Performance Delivered Podcast
Social Media Marketing
Bud Torcom | The Continuing Facebook Gold Rush (Social Media Marketing Strategy)
January 23, 2019
Bud Torcom of digital agency Mazama Media, talks about why branding still matters and how your business can capitalize on social media marketing strategies.
Digital Marketing
Performance Delivered Podcast
Jay Rice | Double Your Website Conversion With AI Chat
January 9, 2019
Can AI chat grow your business? Jay Rice, founder of Thinking Chat, talks sales and marketing automation tools on the Performance Delivered podcast.
Performance Delivered Podcast
Jake Baadsgaard | The Biggest Problem in Digital Marketing Today
December 12, 2018
Jake Baadsgaard, founder of Disruptive Advertising, talks about how companies sabotage their Facebook marketing and right way to use marketing automation.
Digital Marketing
Paid Search
Stop Wasting Money ... Learn to Write Google Ads That Work
December 12, 2018
Writing AdWords ads is easy, but writing ads for Google that don't suck is hard. It's time to get your business in the game—we'll show you how to do PPC right.
Digital Marketing
Search Engine Optimization
If Your Blog Sucks, You Probably Forgot Keyword Optimization
December 6, 2018
Keyword optimization is the beating heart of a business website. Without it, your site is simply an online brochure. With it, it's a lead-generating engine.
Digital Marketing
How To Write Content to Successfully Engage With Your Target Audience
December 4, 2018
Learn how to write content with some helpful tips that will make your articles more compelling and engaging to your target audience.
Business
Performance Delivered Podcast
Richard Bumgarner and Lyn Rundell | The Magic of the Dispersed Workforce
November 28, 2018
Richard Bumgarner and Lyn Rundell, founders of Hero Marketing, discuss how a small marketing agency can handle managing remote teams.
Digital Marketing
Paid Search
How to Write the Perfect Call to Action for Your Paid Search Ads
November 21, 2018
Learn how to write the perfect call to action for your paid search ads that can make people click whether they’re operating on emotion or logic.
Business
Digital Marketing
Performance Delivered Podcast
Programmatic Advertising
Chris Raniere | Two Digital Marketing Trends to Watch
November 14, 2018
Chris Raniere, founder 46Mile, talks digital marketing trends on the Performance Delivered Podcast. We discuss pricing and why you should avoid the RFP.
Performance Delivered Podcast
Jeff Rosenblum | The Client That Will Transform Your Business
October 31, 2018
Performance Delivered Podcast
Digital Marketing Podcast Trailer | Veterans “Spill the Beans”
October 17, 2018
Hosts Steffen Horst and Dave Antil are big agency “refugees” who know the industry is going through changes. Get insights you can use to stay on top.
Performance Delivered Podcast
Daniel Heale | Hollywood’s Marketing Secrets
October 17, 2018
Paid Search
Targeting the Hispanic Market? Try Google Ads in Spanish!
September 25, 2018
Don't miss out on huge business opportunities! Learn how to target your Google Ads campaigns in both english and spanish to reach a bigger audience and improve ROI.
Display Advertising
How to Design the Best Display Ads for High Converting Campaigns
February 13, 2018
The best display ads drive serious ROI. These banner ad and display advertising best practices examples will show you how it's done.
Digital Marketing
Bizapalooza: Symphonic Digital Execs with SMB Marketing Tips
January 25, 2018
Looking for small business marketing tips? Check out the Bizapalooza videocast featuring Symphonic Digital's experts discussing SMB marketing in 2019.
Digital Marketing
All I Want For Christmas - An E-Commerce Marketing Carol
December 22, 2017
With the Holidays almost upon us, we took a stab at rewriting Mariah Careys "All I want for Christmas". Find out what the E-commerce marketers want.
Digital Marketing
Social Media Marketing
Top 10 Display Advertising Banner Sizes to Use for Your Next Campaign
December 20, 2017
Find the best display advertising banner sizes for campaign performance and higher ROI. Optimal ad design and placement will drive more leads and sales.
Paid Search
#AdCopiesMatter, Say No to “AdWords Ad Suggestions”
December 13, 2017
Google is testing "Adwords Ad Suggestions", where it creates ad copies automatically in your accounts. Find out if you need to worry!
Digital Marketing
A Guide to Designing High Converting Landing Pages
November 9, 2017
Craft high converting landing pages, boost conversion rates and lower your acquisition cos with A/B tests and paid search strategies.
Social Media Marketing
LinkedIn Advertising Guide For B2B Organizations (updated Nov. 2019)
November 7, 2017
Master LinkedIn Advertising by learning about their Self-Service ad formats, how to optimize performance and how to target your audience with precision.
Digital Marketing
5 Ways Your Digital Marketing Agency Should Be Like Eleven
October 31, 2017
Prepare for the new "Stranger Things" season by learning why your digital marketing agency should have 5 key traits in common with the show’s Eleven.
Digital Marketing
Why Lifetime Value Matters for All Media Campaigns
October 26, 2017
Prioritize customer lifetime value (LTV) to improve campaign performance and find better ROI through deeper relationships.
Search Engine Optimization
Better Landing Pages for Digital Marketing Campaigns
October 12, 2017
Master your sales and lead geneation with high-converting landing pages for your marketing campaigns. Get tips from Symphonic Digital.
Digital Marketing
Display Advertising
Display Advertising KPIs (And Other Performance Metrics That Matter)
October 10, 2017
Track the right metrics needed to optimize your digital ad campaigns using these best digital marketing KPIs listed by the most common performance media.
Programmatic Advertising
Building a Brand? Consider 4 Benefits of Programmatic Advertising
August 17, 2017
Harness the full potential of programmatic media buying by learning how the benefits can improve performance, ROI, scale and more.
Automotive Marketing
Digital Marketing
A Dating Guide to Automotive Digital Advertising Part 2
July 24, 2017
Part 2 of the Dating Guide to Automotive Digital Advertising will unveil challenges & ideas on how to solve them. Are you ready to shift to the next gear?
Automotive Marketing
Digital Marketing
A Dating Guide to Automotive Digital Marketing Part 1
July 17, 2017
Whether you’re an auto dealer or automotive digital marketing manager, this guide will help you better understand PPC and other online campaigns.
Search Engine Optimization
Are You Guilty of Keyword Stuffing?
July 12, 2017
Find out why “keyword stuffing,” or overusing keywords in an awkward way, is bad for your company website and how a better SEO marketing agency can fix it.
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