We are thrilled to announce that Symphonic Digital has been shortlisted for the prestigious US Search Awards 2024! This recognition comes as a testament to our team’s dedication to delivering high-performance digital marketing solutions and exceptional client results.
Why This Nomination Matters
At Symphonic Digital, we’ve always prided ourselves on our commitment to Partnership, Performance, and People. Our approach blends cutting-edge technology, creative strategy, and data-driven insights to ensure our clients receive the highest standard of service. Being shortlisted for the US Search Awards highlights the strength of this approach and the value we bring to our clients across industries.
Campaign Highlight: Optum Healthcare
The standout campaigns that helped secure this nomination was our collaboration with Optum Healthcare. The campaign focused on rebranding their newly acquired clinics in Seattle and promoting their virtual care services. By utilizing a comprehensive omnichannel media strategy—spanning paid search, programmatic display, SEO, social media, and out-of-home advertising—we exceeded key performance indicators and enhanced Optum’s brand presence.
Some of the results included:
• 33% increase in aided brand awareness and 15% uplift in unaided recall.
• 197,000 impressions on Meta, driving an 18% boost in virtual care sign-ups.
• 0.26% CTR for display ads—well above the 0.10% industry average.
• 77% video completion rate (VCR), exceeding the 70% benchmark.
• Over 1.5 million impressions, contributing to a 20% rise in MyChart registrations.
Our Commitment to Excellence
This nomination underscores our unwavering commitment to driving success for our clients. Whether we’re helping brands navigate complex digital landscapes or partnering with agencies for white-label solutions, we continuously push boundaries to create results-driven campaigns that perform.
Looking Ahead
We are honored to be recognized at the US Search Awards and look forward to the opportunity to showcase our capabilities on a national stage. This nomination is not only a reflection of the hard work and passion our team puts into every project but also an exciting milestone as we continue to grow and innovate in the digital marketing space.
Thank You to Our Clients and Partners
We couldn’t have reached this moment without the trust and collaboration of our clients and partners. We’re proud to be your digital orchestra for success and remain dedicated to achieving even greater heights together.
Stay tuned for more updates, and wish us luck at the US Search Awards 2024 ceremony on October 30th!
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