The Conductor
Ideas to Drive Digital Performance
Multilingual PPC Campaign Best Practices
Many companies don't have the time or resources to pursue multilingual marketing, which is one reason why setting up multilingual PPC campaigns can prove so impactful. When done right, these campaigns can help you quickly grow your brand's presence in a given country...
Juliana Pereira | Content Development Strategies
On this week’s episode of Performance Delivered, we speak with Juliana Pereira, the Vice President at Flow Commerce, Inc., a turnkey platform for international e-commerce companies to go global. The platform enables merchants to configure cross-border supply chain...
Hugh Kelly | Optimizing Marketing Automation Platforms
On this week’s episode of Performance Delivered, our special guest is Hugh Kelly, Vice President of Marketing for Volta Networks. Hugh brings over 25 years of experience in software, networking and related technology businesses, from start-ups to publicly traded...
Best KPIs for Digital Marketing ( And Other Performance Metrics)
Successful brands use digital marketing metrics as a beacon. Using the right display advertising KPIs (key performance indicators), for example, can guide strategy, reveal needed optimizations, and show you how to make the most impact. But the advertising metrics you...
Devin Schumacher | Secrets to Acquiring Lifetime Clients
On this week’s episode of the Performance Delivered Podcast, we speak with Devin Schumacher, the founder and CEO at SERP, a digital marketing company that helps businesses grow using the internet. Devin is now a recognized search engine optimization expert and digital...
Angela Hill | Strategic Marketing Toolbox
On this week’s episode of Performance Delivered, our special guest is Angela Hill. She is the CEO at Incitrio, an award-winning, San Diego based full service agency. Chief Brand Strategist, Marketing Visionary, and Professional Speaker, Angela shares Incitrio’s unique...
How to Target the Hispanic Market: Adwords in Spanish
Too many U.S. companies are missing huge business opportunities by not marketing in Spanish. Are you one of them? In 2019, advertising to the Hispanic audience using paid search through Google Ads (formerly AdWords) is a no-brainer. Millions of people speak Spanish,...
White Label Content Marketing
Do your clients want you to help them with content marketing? According to Wordstream’s State of the Digital Marketing Agency report, 74.6% of agencies offer content services. If you don’t offer content marketing services, you’re going to have a difficult time...
Stephen Akhterov | Breaking Down Multi-Touch Marketing
On this week’s episode of Performance Delivered, we speak with Stephen Akhterov, CEO of Something About Marketing, an agency that helps SMBs grow with personalized marketing strategies. Stephen’s area of expertise lies in social media strategy, PPC advertising,...
Pros and Cons of Hiring White Label SEO Services
You want to amplify your client’s brand online and build lasting value; search engine optimization (SEO) is one of the best ways to create long-term value for your client’s website and brand online. SEO elevates websites and content in front of potential customers to...
Bob Gold | Keeping Collaboration and Innovation Flowing in a Virtual Setting
On this week’s episode of Performance Delivered, we’re joined by Bob Gold, Founder and CEO of Bob Gold & Associates, one of the premier independent integrated communications and public relations agencies in the country. He is also managing partner of Hemisphere...
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