How to Write the Perfect Call to Action for Your Paid Search Ads by Shawn WalkerWhat do you imagine when you picture the perfect call to action (CTA)? A lot of marketers immediately associate CTAs with landing page... Read More
The Best Ad Rotation for AdWords’ New Settings Update by Shawn WalkerAd rotation settings in Google Ads changed in 2017, eliminating the “Rotate evenly” setting. If your account has been set up for more than... Read More
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