Brad Moss | The Key to a 20% Amazon Sales Jump

Brad Moss | The Key to a 20% Amazon Sales Jump

Brad Moss, CEO of Product Labs, and I continue our conversation about Amazon advertising. If you haven’t checked out our previous podcast on the topic, check out Part 1 here. This time we talk about how companies can start selling on Amazon – and what contemporary...
4 Ways To Engage with Customers

4 Ways To Engage with Customers

It’s important as business owners that we not forget the human that lies behind every search query. Whether they are “window shopping” (comparing services and products) or whether they are ready to buy (“hot leads), that search query should be viewed as a real person,...
Brad Moss | Insider Take From an Amazon Vet

Brad Moss | Insider Take From an Amazon Vet

Amazon is a crowded place. As a veteran of Amazon, having managed the third-party seller platform, Brad Moss should know. It’s used in 10 countries, by over 2 million merchants, with more than 200 million customers and over 60 billion products. This episode is all...
Si Quan Ong | Content Marketing Strategies

Si Quan Ong | Content Marketing Strategies

Si Quan Ong, of SEO firm Ahrefs is back. During our first conversation, we discussed how to come up with evergreen topics for SEO-friendly content for your website. This time around, we’re talking about how to actually create that evergreen content. The main issue,...
Si Quan Ong | Creating Evergreen Content for SEO

Si Quan Ong | Creating Evergreen Content for SEO

When Google tweaks their algorithm, many website owners scramble to figure out new tricks to stay on top of the search results. But not Si Quan Ong and his colleagues at SEO firm Ahrefs. They know whatever Google does, quality content will always be a key part of an...